Things to consider when selling your Southbank apartment

Pricing

The price you get will probably be one of your key areas of interest and so it should. You only get one chance to sell your apartment and in Southbank there is lots of competition, so it's important to ensure that your apartment stands out from the crowd and therefore prepared for sale with the best opportunity of attracting multiple buyers.

Pricing too high can be a deterrent to buyer enquiry but it's more important not to price too low. The most important attribute for setting a price that will attract multiple buyers is to ensure you have an accurate understanding of the market value in the first place. If you can get more than one buyer interested you are well on your way to getting the best price available.

You won't get the best price just by knowing and promoting the apartment in the correct price range. You also need to make sure you present the property so that every impression that the apartment makes, from the internet advertising to the actual inspections are an impression that create the emotions of pride and desire for the property.

Not every property will create the same desire in a potential buyers mind. Certain apartments suit certain buyers differently. You need to know who your potential buyers are likely to be and what characteristics of your apartment will be most appealing to them. You then need to develop and implement a presentation plan that builds on the strength of those characteristics to further entice and reinforce the buyers' desire.

Advertising copy, photography, descriptive floor plans, and feature listed internet advertising, Display Furniture hire, lighting and interior design are all tools that used correctly can combine to create greater appeal and value of an apartment for sale.

Don't forget you will also need to know what characteristics of the apartment would be perceived as weaknesses by your potential buyers and then go to work to reduce or overcome the impact of those weaknesses.

A good Southbank real estate agent with strong local knowledge should easily identify any possible objections and develop a combination of presentation adjustments and positive arguments as part of good planning for the sale.

Time on the Market

The time it takes to sell your apartment will be another key consideration, while real estate agents that maintain a register of buyers have a head start. It is critical that all the appropriate paper work is prepared and in place prior to the launch of the sale, to ensure that any excellent early offers can be converted to unconditional contracts of sale.

If you have prepared your paper work before putting the apartment to market there is no reason that the apartment couldn't be sold after the first inspection. Depending on the strategy it may be advised to have a minimum of at least two weeks worth of inspections. However, regardless of the number of inspections required to ensure that the apartment has had adequate market exposure, if the correct paper work is not prepared and available at the time buyers are making offers your sale will be significantly delayed.

A correctly priced apartment that has been presented to enhance it strengths and reduce its weaknesses should not take longer than 4 weeks to sell in normal market conditions.

We can help you sell your apartment

For further information please call Jason Wier direct on 0414 288 038 or complete the form below.